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Why Digital Couch™?
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Most workplace selection tests utilize “Type” or “Trait” models (DiSC, Myers-Briggs, Caliper, etc) based on a person’s Big-5 Factor Analysis. While these models are useful in determining broad characteristics, they account for about 10% of behavioral variation so they’re not very predictive.

To determine how a person acts in a work environment, you need a deeper level of understanding that assesses one’s
drives/motivations/values. The Digital Couch™ assesses a person at this level, making it more predictive of behavior as well as better defining one’s cultural fit within a company.

Many employers worry about candidates answering questions so they can position themselves in a very positive or socially acceptable light (“faking good”). Some tests have scales that identify consistency and social desirability, but the Digital Couch™ possesses 9 Bias scales that no other test even considers, such as impression management and covert behavior. The Digital Couch™ goes deep to ensure that employers truly understand their candidates.

 

 

 

 

 

 

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